Paul Wheatcroft leaning against a graffiti-covered brick wall

product developer

Paul Wheatcroft

I build products from discovery to production — and release records on the side.

Professional

Professional

I'm a product-focused developer with four years of hands-on engineering, grounded in a decade of IT leadership working with business stakeholders and operational teams. I bring commercial awareness to my work, and I'm comfortable moving between product, design, and code.

I take end-to-end ownership from discovery through to production. Modern tooling, including AI-assisted development, helps me ship clean, value-driven features quickly, but the the user always come first.

My experience in software spans the public sector, health services, and legal tech.

Personal

Cocktail Shaker

What is it?
Cocktail recommendations anchored in a data API wrapped in an AI is a presentation layer.
Problem
Knowing what to make with what you have. It should be grounded in real data, not random AI-generated recipes.
What was Built
Vue app with in-app AI ranking and a conversational AI hostess for presentation. Supabase edge functions handle the AI layer. OpenAI provides the language model.

Music

8 Meg Stick Records

Music is a huge part of my life. I have my own independent record label to release my musical projects, working with other artists, and getting tracks out across streaming platforms. The same creative drive that powers everything I do.

8megstickrecords.com

Contact

Want to talk product, bands, or anything code get in touch.